The College of Communication Dissertations Series is comprised of dissertations and theses authored by Marquette University's College of Communication doctoral and master's students.

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Theses/Dissertations from 2004

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Risk Communication As Protective Behavior, Rebecca S. Leichtfuss

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Where's the Story?: An Analysis of Human Service Experience with the Media Towards an Understanding of Social Issue News, Jaime M. Leick

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Hmong Communication Values Scale: Development, Reliability and Validity, Mary L. Lor

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Empty Words or Inspiring Prose: Exploring Organizational Mission Statements and Organizational Identification, Heather S. McAvoy

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Quality of Newspaper Coverage: A Qualitative Case Study of Competitive VS. Non-Competitive Newspaper Coverage, Amy L. Trumble

Theses/Dissertations from 2003

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Analyzing Media Coverage of the Case for War With Iraq: A Study of News Frames and Indexing from September 27 to October 25, 2002, Christopher Jacob Groshek

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The Role of Satellite Radio in Bridging the Digital Divide: A Case Study of Worldspace Foundation Projects in Africa, Antony Obiero Okonji

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The role of satellite radio in bridging the digital divide: a case study of Worldspace Foundation projects in Africa, Antony Obiero Okonji

Theses/Dissertations from 2002

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Negotiating Identity: Exploring Communication and Cultural Values in Mississippi Masala, Rucha Ambikar

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A Comparative Study of Mother-Daughter Communication in Two Asian Cultures: A Daughter's Perspective, Elizabeth A. Crisp

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Keeping the Gate: An Evaluation of Agents' Use of Cooperative Extension Press Releases, Pamela Seelman

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Language Recovery Following Sodium Amytal Testing, Steffanie A. Stuyvesant

Theses/Dissertations from 2001

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The Treatment By Corriere Della Sera of JFK: An Analysis of an Italian News Media Perspective on the Kennedy Presidency, Simona Alessi

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Using the Elaboration Likelihood Model to Access Retirement Financial Preparation: Public Relations Implications, Tom Mueller

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The Effects of Televised Professional Wrestling on Children's Levels of Aggression, Mark A. Nichols

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The Mother-Adolescent Daughter Relationship: Experience, Communication, and Ethnicity, Barbara Anger Penington

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The Mother-Adolescent Daughter Relationship: Experience, Communication, and Ethnicity, Barbara Anger Penington

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Decentering Whiteness Within Public Discourse: A Critical Framework, Tracy A. Stockwell

Theses/Dissertations from 2000

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The Role of Socio-emotional Content and Presence in Teen-age Evaluation of Online Magazines, James A. Aderman

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The Media Agenda-Setting Function of Negative Political Advertising: Negative Advertising's Effects on News Coverage of Political Campaigns, Barry R. Houlehen

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The Roles of Ethical Position and Product Knowledge in Consumer Ethical Evaluations of Advertising Content, Jeffrey J. Maciejewski

Theses/Dissertations from 1999

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Perceived Credibility of Anonymous Letters to the Editor Delivered Through Audiotext Systems, Michael J. Lobash

Theses/Dissertations from 1998

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The Watchful Eye: A Quantitative Look at Parental Control Over Children's Television Viewing, Kim M. Becker

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Arts Participation Among Generation X: The Impact of Cultural Capital on Performing Arts Consumption, Kirsten L. Bonner

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Studying Audience Response Toward Activist Religious Media: The Influence of Internal and External Religiosity on the Attitudinal Pattern of Audiences Toward Activist Religious Media, Ajay Ghosh

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The News Process: How Journalists Handle Controversial Scientific Stories, Won Yong Jang

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Cairo Conference: News Framing of the Abortion Debate, Carol Lynn Kortendick

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Issue Salience and Decision-Making: Applying the Heuristic-Systematic Processing Model to Political Communication, Patrick C. Meirick

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Artists as Visual Communicators, Marie C. Trimborn

Theses/Dissertations from 1997

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Cable Subscribers' Preferences for Programs or Channels as Predictors of Cable Subscribership, Yong Jun Choi

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Coverage of Religious News Stories at a Network Affiliate Television Station, Laura Ellen Cordell

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Using the Theory of Reasoned Action and the Theory of Planned Behavior to Study Reading Behavior, Paul Michael Donohue

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Agendas and Arenas: Bosnia, the Media, and U.S. Foreign Policy 1991-1996, Nathan D. Eisenberg

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What Television Says About Women and Work: An Analysis of Prime Time Programs, 1985-1995, Meredith Ennis

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The Departure of Minority Journalists from the Newsroom: Social Control, Motivation and the Spiral of Silence, Katherine Y. Hicks

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St. John Ervine and the Abbey Theatre, Cory E. Johnson

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Korean Chaebol's Co-Cultural Identification Strategies in Corporate Advertising (1994-96), Hoh Kim

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The Interrelationship of Agendas, Social Styles, and Functional Roles in Productive Small Group Decision-Making Processes, Kimberly A. McCormick

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Social and Economic Influences Over Radio Station News Content in Pluralistic Communities, Lee Edward Nieman

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An Investigation of the Relationship Between Language Models and Preschool Children's Immediate Responses, Rebecca M. Riegel

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Perceptions of Trust and Relevance Held Toward a Nonprofit Organization, Joseph P. Rosentreter

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Looking Through the Victorian Frame: A Semiotic Analysis of Photography by Julia Margaret Cameron and Gertrude Kasebier, Joanne L. Schilz

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Television's Influence on Perceptions of Women's Roles in Society: A Comparative Study, Chinyere P. Tobias

Theses/Dissertations from 1996

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In Search of Identity: A Journey into the Communication and Culture of Native Americans, Jennifer A. Lundberg Anders

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Video as a Prime Determinant in Television News Story Selection, Jerome G. Bader

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Communicating for Behavioral Change: The Uses and Functions of Peer-Generated Messages, Toni Coleman

Theses/Dissertations from 1995

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Diffusion of Home TV Satellite Dishes in Oman and Satisfaction Levels Resulting From Watching Satellite Channels, Obaid Said Al-Shaqsi

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Agency Perspectives on the Standardization or Specialization of International Advertising: Debates and Decisions, Kimberly M. Hazen

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Application of the Social Interactive Coding System (SICS) with Normally Developing Preschoolers, Gwen Ellen Hovey

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Television Channel Preferences Among University Students: A Study in Ankara University in Turkey, Sahin Karasar

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Grassroots Media: Approaches to Development Communication and Evangelization, Peter Muiruri

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Riot Images: Comparing Photographic Coverage of the 1965 and 1992 Los Angeles Riots in Weekly News Magazines, Jeffrey R. Novak

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Immediate and Delayed Effects of Television Commercial Repetition Moderated by Advertising Message Involvement, Abdullah Akin Sahin

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Television Viewing and Attitudes Toward the Mentally Ill: A Social Construction of Reality, Jeffrey F. Seipel

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The Walt Disney Programs, 1954-1961, and the Ideological Tools of Progress, Matthew Simonette

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The Effects of Imagery and Repetition in Telemarketing, Garth W. Viegas

Theses/Dissertations from 1994

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VCR Utility and Parental Rule Making for Children, Karen C. Engels

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Unrealistic Expectations: A Thematic Comparison of Public and Private Birthing Narratives, Jessica Kristine Finstad

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Communicating Catholicism in India: An Analysis of the Role of Cultural Artifacts, Stephen Joseph Lionel

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Management for the Sake of Art: The Role of the Arts Marketer, Judith L. McGeorge

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From Laxatives to Luxury: The Evolution of Advertising Appeals in Modern Maturity, Amy-Mae Miller

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Clinical Application of the Social Interactive Coding System (Sics), Julie A. Petrie

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Developing AIDS Public Service Announcements for the Inner-City Teenager: A Theory of Reasoned Action Approach, Wendy W. Salomon

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Are We Only Wrong if Someone Gets Caught: A Study of the Credibility of Digitally Altered Photography, Tracy Strother

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An Analysis of The New York Times' Coverage of President Clinton's 1993 Deficit Reduction Proposal, Renee T. Vandlik

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The Shift of Print Media Reportage of HDTV: Implication for Agenda-Building, Hua Yan

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Parenting Styles and Adolescent Self-Determination in Academic, Religious, and TV-Related Activities, Fernando Zabala

Theses/Dissertations from 1993

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A Thematic Analysis of Newspaper Coverage of a Local Level Election Campaign, Kevin A. Barnes

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Don McNeill's Breakfast Club 1933-1968: A Videotape Presentation, Allen Brown

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Women in the Senate: A Comparative Study of Two Women Candidates and the Press Coverage of Their Campaigns, Vandana Chaturvedi

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Campus Newspapers and Coverage on Conflict Issues During the Sixties: An Exploratory Study, Giuseppe Costa

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The appeal of the St. Anthony Messenger to American Catholics (1960-1969): Applying Media Dependency, Olympio J. D'Mello

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The Effect on Middle School Students of Television Advertising in the Classroom Applying the Theory of Reasoned Action, Terrence F. Falk

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U.S. Reaction to the Persian Gulf War: The Conflict/Consensus Model Applied to 13 Newspapers for a Two Month Period, Christine M. Gehrmann

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Information Processing of Consumer Advertisements and Learning Effects in Continuous and Non-Continuous Visual Formats, Nancy A. Munroe

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A Pilot Study of the Role of Information Sources in High Risk Consumer Decision--Making Among Affluent Elderly, Diane C. Perrone

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A Readership Study of the South Side Spirit: Who Reads the Free Urban Community Newspaper, Thomas A. Ruesch

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Universal Aspects of Performance: A Multicultural Approach to Performance and Training Methods, Kevin A. Schwartz

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A Readership Survey of Northwestern Lutheran Magazine, Dorothy J. Sonntag

Theses/Dissertations from 1992

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Advertising's Influence on Fashion Selection: An Application of Fishbein-Ajzen, Angelique Anacleto

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The Public Relations Strategies Used by Wisconsin Hospitals During a Crisis, Kristin A. Destree

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A Comparative Study of Two Presidents and the Front Page Press Coverage They Received in Selected Newspapers, Elizabeth A. Hansen

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The Mentoring Relationship: An Investigation of Communication Functions, Perceived Importance, and Gender, Amy S. Korpi

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Social Support Provision: Expanding a Theory, Mindy Beth Marcus

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Involuntary Job Loss: A Communicative Case Analysis of the Individual/Organizational Interface, Marifran Mattson

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A Comparison of Selected Urban River Revitalization Efforts and the Role of Public Opinion, Diane L. Murry

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Reporting Community News: The Conflict-Consensus Model Applied to a Single Community Newspaper Over Time, Raymond Gregory Novak

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Information Seeking and Risk Perception: A Study of Utility Customers Concerned About Electric and Magnetic Fields, Jacqueline C. Olson

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Image and Role Creation in the American Presidency: Eisenhower's Public Address, Matthew P. Payne

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The Effects of Biological Sex on Perceptions of Women and Their Communication Competencies as Managers, Bonnie L. Peterson

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Gender Stereotypes in Television Advertising and Effects on Children's Gender Schemata, Rhonda Sue Plotkin

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Product Placements in Motion Pictures: A Memory Based Perspective Applied to the Recall of Brand Names, Shonali Sabherwal

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Mass Media Instruction in High School Language Arts Curriculum: A Survey of Wisconsin Secondary Language Arts Teachers, Sandra K. Schmidtke

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The Impacts of Human Health Risk Information and Mobilization Information on Environmental Communication, Martha E. Schott

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Enhancing Organizational Communication and Executive Performance through Upward Evaluation, Deborah W. Splaingard

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Family Communication Patterns and Adolescent Perceptions of Television Portrayals, Fernando A. Zabala

Theses/Dissertations from 1991

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The American Catholic Journalist: Attitudes and Beliefs in the Decision Making Environments at Catholic Publications, Dennis J. Coday

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Can Theatre Teach? The Efficacy of Using Creative Dramatics as a Teaching Tool in Elementary Education, Susan Disbrow

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A Church Woman's Magazine: Audience Analysis from a Uses and Gratifications Perspective, Beth L. Fredrickson

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An Examination of David Mamet's World View, Thomas G. Hofrichter