Review of Advertising to Baby Boomers

Authors

Joyce M. Wolburg, Marquette UniversityFollow

Document Type

Article

Language

eng

Format of Original

1 p.

Publication Date

2006

Publisher

Emerald

Source Publication

Journal of Consumer Marketing

Source ISSN

0736-3761

Comments

Journal of Consumer Marketing, Vol. 23 No. 3 (2006): 171-171. DOI.

Recommended Citation

Wolburg, Joyce M., "Review of Advertising to Baby Boomers" (2006). College of Communication Faculty Research and Publications. 327.
https://epublications.marquette.edu/comm_fac/327