Document Type

Article

Publication Date

7-2006

Source Publication

Business Ethics Quarterly

Abstract

The advance of technology has influenced marketing in a number of ways that have ethical implications. Growth in use of the Internet and e-commerce has placed electronic "cookies," spyware, spam, RFIDs, and data mining at the forefront of the ethical debate. Some marketers have minimized the significance of these trends. This overview paper examines these issues and introduces the two articles that follow. It is hoped that these entries will further the important "marketing and technology" ethical debate.

Comments

Post-print.

Business Ethics Quarterly, Volume 16, No. 3 (July 2006).

The website of Business Ethics Quarterly is available at http://secure.pdcnet.org/beq/Business-Ethics-Quarterly.

Included in

Marketing Commons

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