Public Relations Society of America
Public Relations Journal
This study begins to connect our understanding of lobbying and public relations as communication activities. A survey of 222 registered lobbyists in Oregon reveals the range of communication activities in which they are engaged, as well as the range of organizations on whose behalf they lobby, and their description of their occupational role. Findings suggest that many lobbyists, like many public relations professionals, do think about their role as a form of advocacy. I then conclude by noting some of the contradictions and limitations of using the term advocacy as a way of describing the communication activities.
Berg, Kati Tusinski, "Finding Connections Between Lobbying, Public Relations and Advocacy" (2009). College of Communication Faculty Research and Publications. 78.
Published version. Public Relations Journal, Vol. 3, No. 3 (2009). Permalink. © 2009 The Public Relations Society of America. Used with permission.