e-Publications@Marquette

The Upside Of Showrooming: How Online Information Creates Positive Spill-Over For The Brick-And-Mortar Retailer, Brian I. Spaid, Bonnie O'Neill, Terence T. Ow
Marketing Faculty Research and Publications

Tell it like it is: The effects of differing responses to negative online reviews, Carol L. Esmark Jones, Jennifer L. Stevens, Michael Breazeale, Brian I. Spaid
Management Faculty Research and Publications

Exploring the Sources of Design Innovations: Insights from the Computer, Communications and Audio Equipment Industries, Sujan M. Dan, Brian I. Spaid, Charles H. Noble
Marketing Faculty Research and Publications

Exploring Consumer Collecting Behavior: A Conceptual Model and Research Agenda, Brian I. Spaid
Marketing Faculty Research and Publications

Trust and Experience in Online Auctions, Terence T. Ow, Brian I. Spaid, Charles A. Wood, Sulin Ba
Management Faculty Research and Publications