Part of the Marketing Commons

Works by Clarke L. Caywood in Marketing

1989

The Marketing of Political Candidates: Current Tactics and Future Strategies, Clarke L. Caywood, Gene R. Laczniak
Marketing Faculty Research and Publications

PDF

1987

The Case for and against Televised Political Advertising: Implications for Research and Public Policy, Gene R. Laczniak, Clarke L. Caywood
Marketing Faculty Research and Publications

PDF

1986

Ethics and Personal Selling: Death of a Salesman as an Ethical Primer, Clarke L. Caywood, Gene R. Laczniak
Marketing Faculty Research and Publications

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