Part of the Marketing Commons

Works by Subhash C. Mehta in Marketing

2005

Relationship Quality vs. Service Quality: An Investigation of Their Impact On Value, Satisfaction, Behavioral Intentions in the Life Insurance Industry, Srinivas Durvasula, Steven Lysonski, Subhash C. Mehta, Buck Peng Tang
Marketing Faculty Research and Publications

Link

2004

Cruising Along: The Impact of Service Quality in the Cruise Liner Industry, Srinivas Durvasula, Antonio C. Lobo, Steven Lysonski, Subhash C. Mehta
Marketing Faculty Research and Publications

Link

2003

The Power of Interfacing Departments in Shaping B2B Customer Satisfaction, Srinivas Durvasula, Steven Lysonski, Subhash C. Mehta
Marketing Faculty Research and Publications

PDF

1998

Relationships Between SERVQUAL Dimensions and Organizational Performance in the Case of a Business-to-Business Service, Subhash C. Mehta, Srinivas Durvasula
Marketing Faculty Research and Publications

PDF