Retail Analytics and Behavioral Operations: A Recipe for Superior Performance
Mark Barratt, Marquette UniversityFollow
Nicole DeHoratius, University of Chicago’s Booth School of Business
Cutter IT Journal
Published version. Cutter IT Journal, Vol. 12, No. 13 (August 19, 2012): 1-6. Publisher link. © 2012 by Cutter Consortium. Used with permission.
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