Information and Accountants in the Role of Strategic Planning

Authors

Michael D. Akers, Marquette UniversityFollow
Grover L. Porter, University of Alabama - Huntsville

Document Type

Article

Publication Date

10-1994

Source Publication

Tennessee CPA

Source ISSN

1080-2940

Abstract

This article on strategic planning practices is based upon a field study of five world-class companies. The strategic planning practices discussed in this article were extracted from the corporate environment. The information contained in this article, however, is of value alike to CPAs assisting with the enhancement of strategic planning practices in corporations and public accounting firms.

Comments

Published version. Tennessee CPA, (October 1994): 12-13. Publisher link. © 1994 Tennessee Society of Certified Public Accountants. Reprinted with permission from the Tennessee Society of Certified Public Accountants.

Recommended Citation

Akers, Michael D. and Porter, Grover L., "Information and Accountants in the Role of Strategic Planning" (1994). Accounting Faculty Research and Publications. 69.
https://epublications.marquette.edu/account_fac/69