Title

Sex and Shock Jocks: An Analysis of the Howard Stern and Bob & Tom Shows (book chapter)

Document Type

Contribution to Book

Language

eng

Format of Original

19 p.

Publication Date

2008

Publisher

Taylor & Francis

Source Publication

Investigating the Use of Sex in Media Promotion and Advertising

Source ISSN

9780789037282

Abstract

Studies of mass media show that sexual content has increased during the past three decades and is now commonplace. Research studies have examined the sexual content of many media, but not talk radio. A subcategory of talk radio, called “shock jock” radio, has been repeatedly accused of being indecent and sexually explicit. This study fills in this gap in the literature by presenting a short history and an exploratory content analysis of shock jock radio. The content analysis compares the sexual discussions of two radio talk shows: Infinity's Howard Stern Show and Clear Channel's Bob & Tom Show.

Comments

"Sex and Shock Jocks: An Analysis of the Howard Stern and Bob & Tom Shows" in Investigating the Use of Sex in Media Promotion and Advertising. Ed. Tom Reichert. Taylor & Francis (Routledge), 2008: 75-93. Permalink.