Marketing Ethics and CSR in Marketing: Research Challenges for the Next Decade

Authors

Gene R. Laczniak, Marquette UniversityFollow

Document Type

Contribution to Book

Publication Date

2015

Source Publication

Handbook on Ethics and Marketing

Source ISSN

9781781003435

Comments

Published version. "Marketing Ethics and CSR in Marketing: Research Challenges for the Next Decade," in Handbook on Ethics and Marketing. Ed. Alexander Nill. Northampton, MA: Edward Elgar Publishing, 2015: 1-14. Publisher link. © 2015 Edward Elgar Publishing. Used with permission.

Recommended Citation

Laczniak, Gene R., "Marketing Ethics and CSR in Marketing: Research Challenges for the Next Decade" (2015). Marketing Faculty Research and Publications. 149.
https://epublications.marquette.edu/market_fac/149