"Broadening JPPM’s Outreach: My ‘Tour of Duty” as a JPPM Editor" by Craig Andrews

Marketing Faculty Research and Publications

Broadening JPPM’s Outreach: My ‘Tour of Duty” as a JPPM Editor

Article

Spring 2011

American Marketing Association, Volume 30, No. 1 (Spring/2011), DOI: 10.1509/jppm.30.1.76.

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