Date of Award

6-1938

Degree Type

Bachelors Essay

Degree Name

Bachelor of Arts (BA)

Department

Business Administration

Abstract

This thesis will attempt to show a model organization of a department store’s advertising department in general, first, and then more specifically, by describing the duties and outlining the personnel.

Comments

A thesis submitted to the Faculty of the College of Journalism of Marquette University, in partial fulfillment of the requirements for the degree of Bachelor of Philosophy in Journalism. Marquette University, Milwaukee, Wisconsin.

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