Document Type

Contribution to Book

Language

eng

Publication Date

2003

Publisher

Taylor & Francis

Source Publication

The Advertising Age Encyclopedia of Advertising

Source ISSN

1579581722

Comments

Published version. "Campbell-Ewald," from The Advertising Age Encyclopedia of Advertising, Vol. 1. Eds. John McDonough and Karen Egolf. New York: Taylor & Francis (Routledge), 2003: 253-256. Publisher Link. © 2003 Taylor & Francis (Routledge). Used with permission.

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