Document Type
Presentation
Publication Date
1991
Publisher
Midwest Association for Public Opinion Research
Source Publication
MAPOR Conference
Abstract
Nonresponse has long been recognized as a major problem with telephone surveys and polls. (Wiseman and McDonald, 1979; Steeh, 1981; Goyder, 1987). It biases estimates and inferences from them. According to Strubbe, Kernan and Grogan (1986), “responders hold different beliefs that are more conducive to participation than those held by non-responders.” If beliefs are related to differences in participation, beliefs related to other issues and behaviors are likely to differ as well. Nonresponses include: refusers, not-at-homes, continual busy signals, answering machines and other screening devices (e.g., distinctive rings on telephones) and early terminators. Depending on the survey subject, nonresponse bias occurs when respondents and/or their preferences are different than non respondents.
Recommended Citation
Pokrywczynski, James; Griffin, Robert J.; and Craig, Robert, "Profiling "Refusers" in Political Polling" (1991). College of Communication Faculty Research and Publications. 645.
https://epublications.marquette.edu/comm_fac/645
Comments
Profiling "Refusers" in Political Polling. A paper presented at the Midwest Association for Public Opinion Research annual conference. Chicago IL, 1991. Publisher link.