The Influence of Market Structure on Industry Advertising Intensity

Authors

Brian C. Brush, Marquette UniversityFollow

Document Type

Article

Language

eng

Publication Date

9-1976

Publisher

Wiley

Source Publication

The Journal of Industrial Economics

Source ISSN

0022-1821

Comments

Accepted version. The Journal of Industrial Economics, Vol. 25, No. 1 (September 1976): 55-67. DOI. ©1976 Wiley. Used with permission.

Recommended Citation

Brush, Brian C., "The Influence of Market Structure on Industry Advertising Intensity" (1976). Economics Faculty Research and Publications. 594.
https://epublications.marquette.edu/econ_fac/594