Mad Men and Philosophy: Nothing Is as It Seems
Files
Description
With its swirling cigarette smoke, martini lunches, skinny ties, and tight pencil skirts, Mad Men is unquestionably one of the most stylish, sexy, and irresistible shows on television. But the series becomes even more absorbing once you dig deeper into its portrayal of the changing social and political mores of 1960s America and explore the philosophical complexities of its key characters and themes. From Socrates, Plato, and Aristotle to John Kenneth Galbraith, Milton Friedman, and Ayn Rand, Mad Men and Philosophy brings the thinking of some of history's most powerful minds to bear on the world of Don Draper and the Sterling Cooper ad agency. You'll gain insights into a host of compelling Mad Men questions and issues, including happiness, freedom, authenticity, feminism, Don Draper's identity, and more.
- Takes an unprecedented look at the philosophical issues and themes behind AMC's Emmy Award-winning show, Mad Men
- Explores issues ranging from identity to authenticity to feminism, and more
- Offers new insights on your favorite Mad Men characters, themes, and storylines
Mad Men and Philosophy will give Mad Men fans everywhere something new to talk about around the water cooler.
ISBN
978-0-470-60301-7
Publication Date
2010
Publisher
John Wiley and Sons
City
Hoboken, NJ
Disciplines
Philosophy
Comments
Table of Contents
Acknowledgments
Introduction
PART ONE 1. What Fools We Were: Mad Men, Hindsight, and Justification
2. “People Want to Be Told What to Do So Badly That They’ll Listen to Anyone”: Mimetic Madness at Sterling Cooper
3. Capitalism and Freedom in the Affluent Society
PART TWO
4. Pete, Peggy, Don, and the Dialectic of Remembering and Forgetting
5. The Existential Void of Roger Sterling
6. Egoless Egoists: The Second-Hand Lives of Mad Men
7. An Existential Look at Mad Men: Don Draper, Advertising, and the Promise of Happiness
PART THREE
8. “In on It”: Honesty, Respect, and the Ethics of Advertising
9. Creating the Need for the New: “It’s Not the Wheel. It’s the Carousel”
10. “You’re Looking in the Wrong Direction”: Mad Men and the Ethics of Advertising
11. Is Don Draper a Good Man?
12. Don Draper, on How to Make Oneself (Whole Again)
PART FOUR
13. “And Nobody Understands That, but You Do”: The Aristotelian Ideal of Friendship among the Mad Men (and Women)
14. Mad Women: Aristotle, Second-Wave Feminism, and the Women of Mad Men
15. “We’ve Got Bigger Problems to Worry about Than TV, Okay?” Mad Men and Race
16. “New York City Is a Marvelous Machine”: Mad Men and the Power of Social Convention
Appendix
Contributors
Index