Framing analysis of Pfizer's strategies to manage public policy issues regarding direct-to-consumer advertising

Author

Jin Seong Park, Marquette UniversityFollow

Date of Award

1-1-2004

Document Type

Thesis - Restricted

Degree Name

Master of Business Administration (MBA)

Department

Business Administration

Recommended Citation

Park, Jin Seong, "Framing analysis of Pfizer's strategies to manage public policy issues regarding direct-to-consumer advertising" (2004). Master's Theses (1922-2009) Access restricted to Marquette Campus. 731.
https://epublications.marquette.edu/theses/731