Date of Award
5-1929
Degree Type
Bachelors Essay
Degree Name
Bachelor of Arts (BA)
Department
Philosophy
First Advisor
Jeremiah L. O'Sullivan
Abstract
During the last fifty years journalism has seen a steady decline of the influence of the editorial. The golden age of the editorial existed during the Civil War period, at the time when journalism was still personal instead of institutional as it is today. Among the writers of that period were Horace Greeley, Charles A. Dana, Henrey J. Raymond, Joseph Medill and Henry Watterson. These writers were specially effective because they enjoyed a nation-wide reading public due to the fact that the west and the middle west were still undeveloped regions for leadership in thought they turned to the writers of the eastern coast. The passing of the golden age is not especially to be regretted. The editorial writers of this period wielded too great an influence for the common welfare of the nation. They were interested in moulding public opinion rather than in serving as an aid to enable their readers to think for themselves. The modern tendency in editorial writing is to inform rather than to persuade.
Recommended Citation
Scheller, Leonard, "Effective Editorials" (1929). Bachelors’ Theses. 2189.
https://epublications.marquette.edu/bachelor_essays/2189
Comments
A thesis submitted in partial fulfillment for the degree of Bachelor of Philosophy in the College of Journalism Marquette University, Milwaukee, Wisconsin.