Date of Award
4-1968
Degree Type
Master's Essay - Restricted
Degree Name
Master of Business Administration (MBA)
Department
Business Administration
Abstract
Input-output is a technique of analysis developed by a Harvard economics professor, Wassily Leontief, approximately thirty years ago. The technique focuses attention on the internal or interindustry flows of goods and services within an economic structure. Input-output utilizes a grid arrangement of production and consumption statistics for a given time period, and relies on the basic precept that sales (outputs) are also purchases (inputs).
Recommended Citation
Machenberg, Donald E., "An Analysis of the Application of the Input-Output Technique to the Solution of Marketing and Planning Problems of a Multi-product Industrial Firm" (1968). Master's Essays (1922 - ). 1616.
https://epublications.marquette.edu/essays/1616