Document Type
Article
Language
eng
Publication Date
Summer 2010
Publisher
National Association for Community College Entrepreneurship
Source Publication
Community College Entrepreneurship
Abstract
This two-part article offers ideas for teaching students who are interested in entrepreneurship but unprepared for the widely-taught business plan course. Their lack of preparation is due less to a lack of business knowledge than it is to an awareness of their life and career needs and of the realities of entrepreneurial careers. Course content ideas are presented to help these students develop competencies in four areas: self-understanding, knowledge of entrepreneurial careers, a realistic sense of what ventures would work for them, and business-relevant creativity.
Recommended Citation
Stewart, Alex, "A First Course in Entrepreneurship Fundamentals, Part I" (2010). Management Faculty Research and Publications. 30.
https://epublications.marquette.edu/mgmt_fac/30
Comments
Published version. National Association for Community College Entrepreneurship (NACCE) Journal, Summer/Fall 2010. www.nacce.com © 2010 National Association for Community College Entrepreneurship. Used with permission.