Stakeholder Activism and Corporate Environmental Performance: The Role of Social Media

Document Type

Conference Proceeding

Publication Date

8-2019

Publisher

Academy of Management

Source Publication

Academy of Management Review

Source ISSN

0363-7425

Abstract

This study uses a unique database to contribute to issue management literature by exploring empirically how online stakeholder activism against corporations through social media is related to corporate environmental performance. The firm’s role in this process is also considered: how the firm reacts to stakeholder activism and how the firm itself uses social media. Hypotheses are developed based on resource dependence and stakeholder theories. The discussion of the contributions and implications of this finding includes suggestions for future research.

Comments

Academy of Management Review, Vol. 2019, No. 1 (August 2019). DOI.

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